The Canucks’ annual Lunar New Year game is part of the team’s commitment to the NHL’s Hockey Is For Everyone initiative which strives to use the game of hockey for positive social change and foster more inclusive communities. Lunar New Year is a holiday that marks the first new moon of the lunisolar calendar traditionally used in many East Asian countries including China, Vietnam, Singapore, and South Korea.
Over the last few seasons, the Canucks worked with award-winning illustrator Trevor Lai to create the team’s limited-edition Lunar New Year merchandise collections, including the team’s Year of the Tiger designs in January 2022. Proceeds from the auction of player-worn warmup jerseys plus sales of additional merchandise collection were donated to Elimin8Hate, the advocacy arm of the Vancouver Asian Film Festival which provides anti-Asian racism learning opportunities, and initiatives aimed at supporting systemic change for an equitable society.
In addition, the Canucks For Kids Fund donated $20,000 to the Vancouver Chinatown Foundation is a registered charity founded in 2011 with a vision of a prosperous, vibrant, and inclusive Chinatown where people want to live, work and play.